Horsesales, Inc. has been on  
	the 'net at the same address
	at http://www.horsesales.com 
	since March 1996, so we have an 
	extensive network of sites that 
	provide links to us, as well as 
	an established presence in the 
	major search engines, and an 
	established base of regular 
	visitors.


				Our web site attracts 500-700
				visitors per day, most of them 
				looking specifically for a horse 
				or related service.  Some sites 
				advertise the "number of hits", 
				"impressions", or "page views" 
				they get per day - be careful, 
				this is not the same as number 
				of unique visitors.


	We are proactive in promoting our 
	advertised horses and businesses  
	by answering "horse wanted" ads
	on other sites, helping buyers
	look for a specific type of horse 
	or service, and by promoting our web 
	site at shows, race tracks, tack 
	shops, boarding stables, as well as 
	on the internet.


				Our prices are incredibly low -  
				a 3 picture ad for $25, a video   
				ad including 3 pictures for $50. 
				Ads are posted at this price for 
				3 months, which we have found is
				usually enough time for most 
				horses to sell. Many horses sell 
				in a just a few days!  If you
				are not happy with the response
				from your ad, we are happy to
				change the photos or any other
				information in the ad during it's
				3 month run at no extra charge.
				


	All our sale ads are all on a  
	separate page to enable sellers 
	to print the ad like a flyer to 
	post around town, and to use the 
	specific web address of their ad 
	in email to buyers or to list in 
	free classified ads. Many other 
	sites have multiple horse ads on 
	a page, and many "free" sites 
	have a lot of distracting graphics 
	or ads on the same page with 
	individual horse ads.


				We don't charge extra for scanning,
				editing, or compressing photos and 
				videos, for returning photos or 
				videos, or for customizing your ad 
				- everything is included in the 
				upfront, flat rate. When compared 
				to other sites, we provide a larger 
				picture size and better clarity in 
				our videos, and all photos are 
				edited both for fastest download 
				and most attractive presentation.


	We have cultivated a customer  
	base of buyers who are always 
	looking for horses, and who 
	we notify when we have a horse 
	for sale that meets their criteria 
	- this is a value added service 
	that you won't get from most 
	other advertising web sites.


				Each Horsesales, Inc. associate 
				has at least 20 years experience 
				in the horse business - breeding, 
				racing, showing, also buying and 
				selling.  Practical experience, 
				contacts, and our location in the 
				horse oriented state of Kentucky, 
				gives us an edge that some other 
				advertising sites just don't have.


	We keep the site simple for a  
	reason - elements like image maps,  	
	frames, search programs, and 
	databases can be irritating, 
	slow, and prone to errors. Horses 
	get lost in large databases where 
	every other site visitor does a 
	search for "16 hand thoroughbred 
	gelding". We believe the buyer 
	and seller are better served by our 
	traditional sale list format, 
	categorized by age and discipline
	or level of training.	


				We don't do text-only ads
				because they don't work. Some 
				sites display thumbnail photos 
				in search results or display 
				thumbnail photos for those ads 
				that have a photo. We display a 
				thumbnail photo for every single 
				ad in our sale lists.  We do this 
				because it is what buyers and
				sellers want, and it helps draw 
				attention to horses that may 
				otherwise be skipped over.


	Finally, not only are we very
	experienced in the horse business, 
	but we are seasoned computer 
	professionals who understand 
	the internet.  We can help you 
	understand and get the greatest 
	benefit out of internet advertising.
	please see our sale 
	references page >>

Amy worked as a groom during and after college at farms and stables specializing in American Saddlebred show horses, Trakehner breeding stock and event horses, Arabian breeding stock and performance horses, and Thoroughbred race horses. She has worked as a groom at Churchill Downs and Louisville area training centers, and on several thoroughbred farms where she learned the details of breeding and foaling, and prepping yearlings for sale.

She later lived the "corporate life" working her way up as a computer programmer and field engineer to managing a large project for TRW Enterprise Solutions. During this time, Amy kept horses at one of the biggest eventing barns in Kentucky, where she took regular lessons, showed a little, and eventually concentrated on dressage with her dream horse, a 17 hand Dutch Warmblood/Thoroughbred gelding. The rest of her life was filled with managing a partnership of 20 people who claimed and raced horses in Kentucky. All these valuable experiences converged into an idea in 1996, when the internet was starting to create a stir, and Horsesales, Inc. was born.

Amy Stevens is founder and President of Horsesales, Inc., and spends her time managing web sites for many horse related businesses, and assisting husband Jere R. Smith Jr. who trains thoroughbred race horses in Saudi Arabia.